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Authorized Reseller FAQs

To view and/or print the FAQs:

What information should I have available for the Authorization?

Be prepared to provide the following:

  • Authorization Pass Code 
  • First and Last Name - Must be owner, officer or authorized company signatory as it will appear as the signatory name on the executed Agreement & applicable Addendums
  • Creation of a Username for your company that cannot be changed
  • Creation of a Password that can be changed
  • Primary Email Address and two additional Email Addresses to be used for all critical email business communications
  • into the validation of your Authorization status (Distributors may use this tool to validate a Dealer’s Authorization status)
  • Corporate Company Website URL (if applicable)
  • Company legal name – correct spelling is important
  • Company DBA(s) – accuracy and correct spelling are important as this is the Company Name we will use for our end user Dealer locator
  • Primary Company headquarters/corporate/legal address
  • Resale Certificate, Tax ID, GST/HST or Business License Number 
  • Resale Certificate / Tax Exemption Certificate – PDF of the Resale Tax Exemption Certificate; Pure Fishing, Inc., must be listed as the Seller and the document must be signed
  • All Online URLs – Including marketplaces, Seller names, and Corporate URLs
  • Business contacts including Owners, Primary Day-to-Day, Buyer/ Merchandiser/Purchasing and Accounts Receivable, etc.